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THE JOY OF ART. ART IS PRESTIGE.

THE NEW BMW 7 SERIES 50TH ANNIVERSARY EDITION.

THE NEW BMW 7 SERIES 50TH ANNIVERSARY EDITION.

Official limousine sponsor of
the 37th Hong Kong Film Awards.
In celebration of the 50th Anniversary of BMW Hong Kong, BMW proudly presents the refined and prestigious flagship model – the new BMW 7 Series 50th Anniversary Edition. The BMW 7 Series is not only a dynamic vehicle of the highest technical class, but also serves as a haven of tranquility, a relaxed working environment — even a place of impromptu recuperation. For the driver and those who prefer to be driven, this is the new benchmark for luxury.

RELAXATION. AT THE HIGHTEST LEVEL.

The BMW 7 Series offer rear seat passengers a new kind of relaxation. With 8 different massage functions in the backrest and seat surface to stimulate or relax muscles in a targeted manner. Massage programmes provides a noticeable relaxation and invigoration of the body, particularly beneficial on long journeys. Combined with the refreshing scent from the Ambient Air Package, adding sophistication to the atmosphere with a system of ionization and scents. Relaxation can never be at any higher level.

Register now for exclusive offers

#4-seater version is shown in the interior photo and 5-seater version is also available.

COMMAND WITH SINGLE TOUCH.

Be in control of your journey with the removable 7-inch BMW Touch Command tablet. All of the BMW 7 Series functions right at your fingertips, you will always be in command of your environment, including multiple climate, seating, navigation and entertainment functions.

Register now for exclusive offers

B&W DIAMOND SURROUND SOUND SYSTEM.

The 16-speaker, 1.4kW Bowers & Wilkins Diamond Surround Sound System envelopes you in a sea of sound, with studio-grade high fidelity audio that brings an acoustic experience unprecedented in any car. Illuminated speakers utilize Diamond Tweeter Dome technology to reduce resonance, maximizing clarity, and heightening enjoyment.

Register now for exclusive offers

BMW 7 SERIES EXECUTIVE LOUNGE.

Enjoy unmatched relaxation and comfort while on the move in the Executive Lounge of the BMW 7 Series. It offers rear passengers (on the front passenger side) maximum comfort through individually adjustable seat angle to create a customized comfortable position. An electrically extending footrest on the front passenger backrest further escalates the level of comfort. Combined with a rear-seat entertainment experience operated using BMW Touch Command, it perfectly rounds off the rear passenger compartment of the BMW 7 Series as a place of retreat, at the touch of your finger-tips.

Register now for exclusive offers

#4-seater version is shown in the interior photo and 5-seater version is also available.

THE PANORAMA SKY LOUNGE.

The panoramic glass roof stretches out like a star-lit sky at night. With 15,000 glass etchings and intricate pattern, the glass is illuminated above the passengers’ heads. The design can be switched among the six ambient interior lighting colors to best suit the desired tone and mood.

Register now for exclusive offers
ENJOYMENT
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The BMW 7 Series offer rear seat passengers a new kind of relaxation. With 8 different massage functions in the backrest and seat surface to stimulate or relax muscles in a targeted manner. Massage programmes provides a noticeable relaxation and invigoration of the body, particularly beneficial on long journeys. Combined with the refreshing scent from the Ambient Air Package, adding sophistication to the atmosphere with a system of ionization and scents. Relaxation can never be at any higher level.

Register now for exclusive offers

#4-seater version is shown in the interior photo and 5-seater version is also available.

Be in control of your journey with the removable 7-inch BMW Touch Command tablet. All of the BMW 7 Series functions right at your fingertips, you will always be in command of your environment, including multiple climate, seating, navigation and entertainment functions.

Register now for exclusive offers

The 16-speaker, 1.4kW Bowers & Wilkins Diamond Surround Sound System envelopes you in a sea of sound, with studio-grade high fidelity audio that brings an acoustic experience unprecedented in any car. Illuminated speakers utilize Diamond Tweeter Dome technology to reduce resonance, maximizing clarity, and heightening enjoyment.

Register now for exclusive offers

Enjoy unmatched relaxation and comfort while on the move in the Executive Lounge of the BMW 7 Series. It offers rear passengers (on the front passenger side) maximum comfort through individually adjustable seat angle to create a customized comfortable position. An electrically extending footrest on the front passenger backrest further escalates the level of comfort. Combined with a rear-seat entertainment experience operated using BMW Touch Command, it perfectly rounds off the rear passenger compartment of the BMW 7 Series as a place of retreat, at the touch of your finger-tips.

Register now for exclusive offers

#4-seater version is shown in the interior photo and 5-seater version is also available.

The panoramic glass roof stretches out like a star-lit sky at night. With 15,000 glass etchings and intricate pattern, the glass is illuminated above the passengers’ heads. The design can be switched among the six ambient interior lighting colors to best suit the desired tone and mood.

Register now for exclusive offers

EXCELLENCE IN CRAFTSMANSHIP.

The BMW 7 Series represents precision and quality craftsmanship at a superior level. High-quality materials such as chrome with interior trims in Poplar Grain Grey fine-wood finish and seats with upholstery such as Nappa Leather in Ivory White create a harmonious combination. Among the many examples of the finest handcrafted features in the vehicle, the instrument panel decorated by a continuous seam stands out from the rest.

Register now for exclusive offers

AESTHETICS. FOR VISIONARIES.

Cabin interiors are dramatically enhanced with BMW’s premium interior finishes, including fine wood inlays for seatbelt outlet covers, central armrests, and roof grab handles, all to intensify the supreme elegance and exclusivity of the BMW 7 Series experience.

Register now for exclusive offers

ENTER A BEAUTIFULLY CRAFTED WORLD.

Ambient mood lighting that welcomes you aboard. The moment you step into a BMW 7 Series, you enter a unique, stunning environment, starting with the BMW Light Carpet.

Register now for exclusive offers
CRAFTMANSHIP
PERFECTED.
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The BMW 7 Series represents precision and quality craftsmanship at a superior level. High-quality materials such as chrome with interior trims in Poplar Grain Grey fine-wood finish and seats with upholstery such as Nappa Leather in Ivory White create a harmonious combination. Among the many examples of the finest handcrafted features in the vehicle, the instrument panel decorated by a continuous seam stands out from the rest.

Register now for exclusive offers

Cabin interiors are dramatically enhanced with BMW’s premium interior finishes, including fine wood inlays for seatbelt outlet covers, central armrests, and roof grab handles, all to intensify the supreme elegance and exclusivity of the BMW 7 Series experience.

Register now for exclusive offers

Ambient mood lighting that welcomes you aboard. The moment you step into a BMW 7 Series, you enter a unique, stunning environment, starting with the BMW Light Carpet.

Register now for exclusive offers

BMW DISPLAY KEY.

The 2.2-inch touchscreen of BMW's innovative Display Key is your handy window to convenient control of BMW 7 Series automobiles. Precondition the cabin climate before you enter the car while you are outside. All with just a touch of this ingenious pocket device.

Register now for exclusive offers

GESTURE CONTROL.

BMW brings the cutting edge of innovative technology to the cabin experience, with the world's first vehicle Gesture Control system that enables you to use simple hand movements to change audio volume and control other functions of the infotainment system. Simple gestures such as 'swiping' or 'pointing' are identified in the recognition area above the centre console and trigger a function such as accepting or rejecting an incoming telephone call.

Register now for exclusive offers

LIGHTER. STRONGER. FASTER.

BMW’s incredibly lightweight Carbon Core structure takes advantage of this magnificent material that is stronger than steel, yet 50% lighter, giving the BMW 7 Series racetrack handling capability unprecedented in a luxury automobile.

Register now for exclusive offers

CHARGE WIRELESS.

When you drive the BMW 7 Series, you leave behind the hassles and complexities of cables and chargers, with the convenience of In-vehicle Wireless Charging for your mobile devices, keeping everything neat, tidy and fully powered up.

Register now for exclusive offers

3D SURROUND VIEW .

Multi-camera views bring unprecedented visibility and safety to the BMW 7 Series driving experience. Combined with the exterior mirror cameras, 360° all-around view – including Rear View, Panorama View, Top View and 3D View – is presented to the driver. In 3D View, a computer-generated real-time 3D view is shown simultaneously, and views can be switched on demand.

Register now for exclusive offers
TECHNOLOGY
PERFECTED.
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The 2.2-inch touchscreen of BMW's innovative Display Key is your handy window to convenient control of BMW 7 Series automobiles. Precondition the cabin climate before you enter the car while you are outside. All with just a touch of this ingenious pocket device.

Register now for exclusive offers

BMW brings the cutting edge of innovative technology to the cabin experience, with the world's first vehicle Gesture Control system that enables you to use simple hand movements to change audio volume and control other functions of the infotainment system. Simple gestures such as 'swiping' or 'pointing' are identified in the recognition area above the centre console and trigger a function such as accepting or rejecting an incoming telephone call.

Register now for exclusive offers

BMW’s incredibly lightweight Carbon Core structure takes advantage of this magnificent material that is stronger than steel, yet 50% lighter, giving the BMW 7 Series racetrack handling capability unprecedented in a luxury automobile.

Register now for exclusive offers

When you drive the BMW 7 Series, you leave behind the hassles and complexities of cables and chargers, with the convenience of In-vehicle Wireless Charging for your mobile devices, keeping everything neat, tidy and fully powered up.

Register now for exclusive offers

Multi-camera views bring unprecedented visibility and safety to the BMW 7 Series driving experience. Combined with the exterior mirror cameras, 360° all-around view – including Rear View, Panorama View, Top View and 3D View – is presented to the driver. In 3D View, a computer-generated real-time 3D view is shown simultaneously, and views can be switched on demand.

Register now for exclusive offers

EFFICIENCY AT ITS BEST.

Whether the goal is maximum performance or minimum fuel consumption – for BMW, the focus is always on delivering quintessential BMW driving pleasure. The BMW 7 Series class leading fuel efficiency, with Fuel consumption of 6.8-7.0 l/100km*, all thanks to multiple engineering innovations in engine design and aerodynamic body structuring.

Register now for exclusive offers

*Based on the engine model BMW 740LiA

FORCE PERFECTED.

Relaxing and comfortable but no slough, the BMW 7 Series only takes 5.6s* from zero to 100, the fastest in its class of top luxury cars. The magnificent engine and drivetrain deliver power on demand, when you need it, immediately when you want it.

Register now for exclusive offers

*Based on the engine model BMW 740LiA

ACTIVE AIR STREAM KIDNEY GRILLE.

The Active air stream kidney grille represents the cutting edge of aerodynamic performance. When a cooling airflow is not needed, it electronically closes the radiator grille with its air vents and thereby reduces the amount of air flowing into the engine bay. Optimising both the aerodynamics and consumption rates, such advanced details in the BMW 7 Series puts it in the pole position of the segement

Register now for exclusive offers

CLASS LEADING AERODYNAMICS.

Targeted aerodynamic measures give the BMW 7 Series an optimized drag coefficient of 0.24, translating into significant advantages for efficiency and driving stability, in addition to reducing the noise level in the cabin.

Register now for exclusive offers

AN ELECTRIFYING DRIVING SENSATION.

The range and performance of a BMW TwinPower Turbo engine coupled with the efficiency of an electric motor: The BMW 740Le xDrive comes with the BMW EfficientDynamics technology eDrive which brings together the best of both worlds; the result is substantially lower fuel consumption with the class-leading electric range in the segment. Further enhancing the comfort and sense of well-being in the BMW 7 Series is made possible for an even more intense experience thanks to powerful technologies that greatly enhance driving performance.

Register now for exclusive offers

SAFER WHEN ACTIVE.

Proactive driving assistance provides the BMW 7 Series a comprehensive safety assistance for the driver and the driven.
Safety functions like lane change and departure warning, and cross traffic warning will better protect both driver and other road users. In addition, with the Executive Drive Pro, a suspension control system that combines information from the navigation system, driving style analysis and the route-ahead information from the cameras, it allows stabilization on the front and rear axles and suspensions. The result is high driving comfort without compromising on dynamic driving characteristics.

Register now for exclusive offers
PERFORMANCE
PERFECTED.
MORE

Whether the goal is maximum performance or minimum fuel consumption – for BMW, the focus is always on delivering quintessential BMW driving pleasure. The BMW 7 Series class leading fuel efficiency, with Fuel consumption of 6.8-7.0 l/100km*, all thanks to multiple engineering innovations in engine design and aerodynamic body structuring.

Register now for exclusive offers

*Based on the engine model BMW 740LiA

Relaxing and comfortable but no slough, the BMW 7 Series only takes 5.6s* from zero to 100, the fastest in its class of top luxury cars. The magnificent engine and drivetrain deliver power on demand, when you need it, immediately when you want it.

Register now for exclusive offers

*Based on the engine model BMW 740LiA

The Active air stream kidney grille represents the cutting edge of aerodynamic performance. When a cooling airflow is not needed, it electronically closes the radiator grille with its air vents and thereby reduces the amount of air flowing into the engine bay. Optimising both the aerodynamics and consumption rates, such advanced details in the BMW 7 Series puts it in the pole position of the segement

Register now for exclusive offers

Targeted aerodynamic measures give the BMW 7 Series an optimized drag coefficient of 0.24, translating into significant advantages for efficiency and driving stability, in addition to reducing the noise level in the cabin.

Register now for exclusive offers

The range and performance of a BMW TwinPower Turbo engine coupled with the efficiency of an electric motor: The BMW 740Le xDrive comes with the BMW EfficientDynamics technology eDrive which brings together the best of both worlds; the result is substantially lower fuel consumption with the class-leading electric range in the segment. Further enhancing the comfort and sense of well-being in the BMW 7 Series is made possible for an even more intense experience thanks to powerful technologies that greatly enhance driving performance.

Register now for exclusive offers

Proactive driving assistance provides the BMW 7 Series a comprehensive safety assistance for the driver and the driven.
Safety functions like lane change and departure warning, and cross traffic warning will better protect both driver and other road users. In addition, with the Executive Drive Pro, a suspension control system that combines information from the navigation system, driving style analysis and the route-ahead information from the cameras, it allows stabilization on the front and rear axles and suspensions. The result is high driving comfort without compromising on dynamic driving characteristics.

Register now for exclusive offers

BMW WHITE CARD

BMW acknowledges and celebrates your uniqueness in many ways, such as the BMW White Card - your key to our exclusive world of prestigious lifestyle privileges, including:

  • Early invitations and special reservations to previews, private launches, exclusive events such as Art Basel in Hong Kong, BMW Hong Kong Derby and much more.
  • Exclusive privileged benefits at hotels, resorts and premium dining venues.
  • Complimentary courtesy car while repairs.
  • Free pick-up and delivery services

All privileges are complimentary once you become the owner of the BMW 7 Series*.

Register now for exclusive offers

*Terms and conditions apply.

BMW WHITE CARD.
BMW acknowledges and celebrates your uniqueness in many ways, such as the BMW White Card - your key to our exclusive world of prestigious lifestyle privileges
MORE
MORE

BMW acknowledges and celebrates your uniqueness in many ways, such as the BMW White Card - your key to our exclusive world of prestigious lifestyle privileges, including:

  • Early invitations and special reservations to previews, private launches, exclusive events such as Art Basel in Hong Kong, BMW Hong Kong Derby and much more.
  • Exclusive privileged benefits at hotels, resorts and premium dining venues.
  • Complimentary courtesy car while repairs.
  • Free pick-up and delivery services

All privileges are complimentary once you become the owner of the BMW 7 Series*.

Register now for exclusive offers

*Terms and conditions apply.

To celebrate BMW Hong Kong’s 50th Anniversary, BMW proudly sponsored the 37th Hong Kong Film Awards Presentation Ceremony with a limousine fleet, including the flagship model BMW 7 Series and leading business sedan the BMW 5 Series.

See the event photos here

See the event video here

LUXURY PERFECTED.

Register now and be the first to witness the new kind of luxury.

  • Be one of the firsts to indulge in the new BMW 7 Series 50th Anniversary Edition.
  • Enjoy exclusive offers plus high value trade-in rewards tailor-made for you.
DATE
From now till July 23, 2017
VENUE
BMW 7 Series Studio
G/F Everbright Centre, 108 Gloucester Road, Wanchai
TIME
10am – 7pm

Thank you for your registration. We will be in contact with you soon.

CLOSE
The debut of BMW 730LiA 50th Anniversary Edition on the red carpet for the 37th Hong Kong Film Awards Presentation Ceremony.
Charlene Choi and Louis Cheung, the masters of ceremony of the 37th Hong Kong Film Awards stands next to the luxury flagship model BMW 7 Series on the red carpet.
Fiona Sit gorgeously arrives on the red carpet with the luxury flagship model BMW 7 Series as a prize presenter for the Awards Ceremony.
Chrissie Chau, Kearen Pang and Joyce Cheng from the movie “29+1” arrive on the red carpet.
Philip Keung arrives on the red carpet with his wife and won the Best Supporting Actor Awards (Shock Wave).
Teresa Mo and Ling Man Lung won the Best Actress Award and Best New Performer Award respectively at the 37th Hong Kong Film Awards. The film crew of Tomorrow Is Another Day takes a photo with the flagship model BMW 7 Series.
World-famous stars Vicky Zhao and Jacky Chan arrive on the red carpet.
BMW Hong Kong fully supports the Hong Kong film cultural event. BMW shares a common vision with talented film workers, making concerted efforts for Hong Kong movies to progress.
The BMW limousine fleet picking up movie stars and guests from the InterContinental Hong Kong hotel to the Cultural Centre.
The limousine fleet of the Flagship model BMW 7 Series standing by at the InterContinental Hong Kong.